Public Relations Theory in Practice: Strategic Applications for Professionals (2025) is a practical overview of theory relevant to public relations. It is written to be brief, clear and useful for active professionals who may or may not have had a college degree in public relations that included instruction in theories. The book is also a useful supplement to undergraduate and graduate courses in public relations. The book is divided into six parts that provide an overview of theory in general and then include descriptions and applications of theories in five categories that go from broad to specific application:: communication, media, persuasion, ethics, and public relations.
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